Article 2QK5A How Breath of the Wild propelled Nintendo Switch to success against the odds

How Breath of the Wild propelled Nintendo Switch to success against the odds

by
Alex Hern
from Technology | The Guardian on (#2QK5A)

The Japanese company's console was quirky, expensive, and short on games - but with the Legend of Zelda sequel it had a title worth buying it for

The Switch was Nintendo's last roll of the dice. By the beginning of this year, the company was in dire straits: a decade on from the breakout success of the motion-controlled Wii, its follow-up, called the Wii U, had failed to take the world by storm.

A quirky machine, the Wii U replaced the controller with a hybrid tablet, seeking to replicate the success of Nintendo's handheld DS console, which has two screens. Instead, weak launch sales and a poor initial lineup of games, combined with confusing branding that left many unclear whether it was even a new device at all, served to hand the console generation to Sony and Microsoft, who focused their fire on traditional gamers.

Continue reading...
External Content
Source RSS or Atom Feed
Feed Location http://feeds.theguardian.com/theguardian/technology/rss
Feed Title Technology | The Guardian
Feed Link https://www.theguardian.com/us/technology
Feed Copyright Guardian News and Media Limited or its affiliated companies. All rights reserved. 2024
Reply 0 comments