Watch Taylor Swift fall off a treadmill in an Apple Music ad

The Shake It Off star makes light of her battle with the iPhone maker and Jason Statham populate an entire town in our review of new advertising

With 10m views on YouTube in its first four days, this is surely set to become one of the most-watched commercials of the internet era. Taylor Swift - as the culturally attuned among you may recall - had a bit of a beef with Apple about its streaming service a little while ago. Unlike the FBI, when Taylor Swift took on Apple, she won. And now that they've kissed and made up, she's even appearing in adverts for the very service they rowed about.
Agency: TBWA/Media Arts Lab (USA)
Director: Anthony Mandler