BBC ‘personalisation’ app ties together iPlayer and other digital services

BBC+ selects content users are likely to be interested in based on indicators such as their location and what they have previously watched, read or listened to

The BBC has launched a new personalised app tying together access to all its digital services that it says will help the public get the most out of their licence fee.

BBC+, which soft launches on Tuesday, collates BBC content and tailors recommendations, bringing together different services such as iPlayer and the BBC News website. As it develops, more content will be accessible from inside the app.