Tinder-style app offers millennials phone and technology insurance

Back Me Up allows users to insure up to three items on a pay-as-you-go basis by uploading photographs to the app

A new Tinder-style, mobile phone-based insurance product that allows young people to buy pay-as-they-go-cover for their technology and valued goods has been launched in the UK.

Back Me Up, which is offered by the long-established insurer Ageas, allows users to insure up to three key items for 15/month - by simply photographing them, and updating its app.