Comment 2WK3 Re: What's with the attitude here?

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Advertisers are outraged that 23% of video ads are viewed by robots

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What's with the attitude here? (Score: 1)

by billshooterofbul@pipedot.org on 2014-12-26 22:57 (#2WE5)

Why are people so against the advertisers? I'm not a huge fan of most web ads, but fighting click fraud seems like a nobel goal. If I pay for advertising, I'd like to ensure that I'm paying for the right number of views.

On the otherside, if your ad is being distributed widely enough to enough sites, advertisers aren't being stolen from. They are just paying higher rates than they realized. Instead of paying 0.10 US per ad view they may actually be paying 1.00, if 1 out of every ten views is fraudulent. Like any kind of ads, they have to do their own calculations to see if they are getting enough return on their spending.

Re: What's with the attitude here? (Score: 1)

by hairyfeet@pipedot.org on 2015-01-01 03:49 (#2WK3)

Uhhh because they refuse to take responsibility for the malware they spread? If I put malware on my site and infect your PC? Unless someone took control of my site MY ass is on the line, but these advertisers rent space to anybody with cash and when they spread a zero day they just go "oh well, sucks to be you" and keep cashing the checks.

So fuck 'em, as long as they refuse to take responsibility for the security of their ads I will be happy to support all manner of screwing their business model, because it is a corrupt piece of offal that needs to DIAF.

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