Revealed: how bookies use AI to keep gamblers hooked
by Mattha Busby from Technology | The Guardian on (#3P0SS)
Artificial intelligence is being used to predict behaviour in 'frightening new ways' despite condemnation from MPs and campaigners
The gambling industry is increasingly using artificial intelligence to predict consumer habits and personalise promotions to keep gamblers hooked, industry insiders have revealed.
Current and former gambling industry employees have described how people's betting habits are scrutinised and modelled to manipulate their future behaviour.
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