NASA-inspired artist Tom Sachs' new Mars Yard sneaker for Nike
Sculptor/filmmaker/installation artist Tom Sachs, perhaps best known for his incredible recreations/reimaginations of NASA missions in gallery spaces, has revealed his next sneaker designed in collaboration with Nike. According to Hypebeast, "the Tom Sachs x Nike Mars Yard Overshoe is slated to release at DSM London on Oct. 11 and roll out with a global release in the future, at a retail price of 390 (around $511 USD)." From an interview in Vogue:
As an artist and collaborator of many other artists and companies, what appeals to you about collaborating with Nike?
There's a huge community with Nike, and I think probably the biggest thing that inspires me is that we have these shared ideals of: work first. It's not just about winning the marathon, it's about training for it. It's not about finishing the sculpture, it's the act of making things. For me, the advantage of being in the studio is I can make something one at a time, 19th-century-style. Nike doesn't have that advantage, but has the ability to build thousands of products. As a result you have to make different kinds of decisions, and that process is very inspiring and challenging for me. I only do things that are interesting and keep me on my toes . . . . It's a really major achievement, the shoe. I'm very, very proud of it. It's something that I started working on in 2007 and just came to life this year. It's something I didn't know for sure if it was ever going really happen. It's kind of a reminder that nothing can take the place of tenacity.
View this post on InstagramA post shared by Tom Sachs (@tomsachs) on Oct 6, 2018 at 12:12pm PDT