These New Basketball Sneakers Are Stupid
by Dan McQuade from Deadspin > Sports News Without Fear, Favor or Compromise on (#47238)

Five years ago I was in a gaggle of journalists on Nike's campus. There must've been hundreds of us. It felt like overkill at the time. I struck up a conversation with a reporter from the Portland Business Journal, and he was just as mystified as I was. "Where'd they put you up?" he asked me. I told him: "The Nines.""