The Mysterious Energy Drink Sponsoring America’s F1 Team Tastes Like Ass
by Alex Goy on Jalopnik, shared by Samer Kalaf to Dea from Deadspin > Sports News Without Fear, Favor or Compromise on (#4FK83)

A while back, Jalopnik's own Alanis King and Elizabeth Blackstock looked in to Formula One's strangest sponsor, Rich Energy. If you're baffled as to how a come-out-of-nowhere energy drink that's difficult to find (at best) can sponsor an F1 team, you're not alone. Amid the facts and figures in that story, what stuck"