Article 4J03M More than 9m play Candy Crush for three hours or more a day

More than 9m play Candy Crush for three hours or more a day

by
Mark Sweney
from Technology | The Guardian on (#4J03M)

Executive of maker King tells MPs he does not believe there is addiction problem

A top executive at the maker of the multibillion dollar Candy Crush Saga game has revealed that more than 9 million players a day spend from between three to six hours or more playing the puzzle game.

Alex Dale, a senior executive at its maker, King, also told a Commons select committee investigating immersive and addictive technologies that last year one player spent $2,600 (2,050) in a single day on the gold bar currency that can be used to propel players faster through the game.

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