The town of Dildo does not want to be used in sex toy ads

Last week, Jimmy Kimmel joked about running for mayor of Dildo, a tiny unincorporated town in Newfoundland and Labrador, Canada, and even built a Hollywood-style sign on a nearby hill. Then, sex toy company Our Pleasure ran a promotional video featuring their dildos in front of Dildo landmarks. Enough is enough, say residents. Townspeople have started a petition urging Our Pleasure to cease and desist. From UPI:

"If they had just casually mentioned the name on their site and didn't go to that extreme, we wouldn't have had a problem, but they went too far with this," (Dildo local service district committee member Andrew Pretty) said. "That's not what the town is about at all."

Pretty said some residents have tried reaching out to Our Pleasure, but their concerns were dismissed. He said people are particularly upset that the company was taking photos of sex toys outdoors in daylight hours...

Cathy Daniels, owner of Our Pleasure, said the company was careful to make sure no one was around when the photos were taken.

"In our industry, we're very sex-positive. But still, it's still a very taboo topic to talk about it," she said. "So, for us, for Dildo to be [in the media], although they were talking about the community, they were also talking about the object."