Article 4RGT4 NHL partners with Green Day

NHL partners with Green Day

by
Brandon Maron
from on (#4RGT4)
Story Image

The NHL is entering a two-year, cross-platform marketing and promotional partnership with the band Green Day, the league announced Monday.

Green Day's new song, "Fire, Ready, Aim," will serve as the opening theme for NBCSN's Wednesday Night Hockey, which debuts on Oct. 9 when the New Jersey Devils take on Philadelphia Flyers.

The song will also be featured on NHL on NBC broadcasts throughout the 2019-20 season.

Green Day will have music from their upcoming album "Father Of All ..." featured throughout the NHL, including game highlights, in-arena content, and on television partners' platforms.

The league also announced that the group will perform at the 2020 NHL All-Star Game in St. Louis on Jan. 25.

Copyright (C) 2019 Score Media Ventures Inc. All rights reserved. Certain content reproduced under license.

External Content
Source RSS or Atom Feed
Feed Location http://feeds.thescore.com/nhl.rss
Feed Title
Feed Link http://feeds.thescore.com/
Reply 0 comments