Don't blame meat for the climate crisis, say European livestock farmers

An EU without farmed animals would see a loss of biodiversity and spark a rural exodus, new campaign group claims

Meat and farmed animals are wrongly blamed for the climate crisis without considering their benefits for society, argues a new campaign launched by the livestock industry in Europe.

Billboards appeared this week in Brussels metro stations together with a social media campaign #meatthefacts. The adverts are being funded by European Livestock Voice, which is backed by organisations representing EU farmers, foie gras producers and the fur and leather industry.