LXer: What we risk when we open up to customers (and why its worth it)
by LXer from LinuxQuestions.org on (#4W3K9)
Published at LXer:
Customer empowerment is one consequence of digital transformation. And as we explained in the first part of this series, it[he]#039[/he]s a powerful one. Empowering customers can deepen their relationship with your organization-but it won[he]#039[/he]t work if they don[he]#039[/he]t trust you. In this article, we[he]#039[/he]ll explain how acting openly can create that foundation of trust-and why it can lead to business success.
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Customer empowerment is one consequence of digital transformation. And as we explained in the first part of this series, it[he]#039[/he]s a powerful one. Empowering customers can deepen their relationship with your organization-but it won[he]#039[/he]t work if they don[he]#039[/he]t trust you. In this article, we[he]#039[/he]ll explain how acting openly can create that foundation of trust-and why it can lead to business success.
Read More...