Chile's drastic anti-obesity measures cut sugary drink sales by 23%

Experts welcome example of nation once drinking more per head than any other

The world's toughest controls over the promotion of sugary drinks, brought in by a nation beset by obesity, have cut purchases by nearly a quarter in two years, research has shown.

Instead of a sugar tax, which the UK and other countries have chosen to impose, Chile has banned sales in schools and adopted stark black and white labels aimed at warning and educating families about the health dangers of junk food and drinks for their children.