Article 534KY It was a mistake to remove the native American maiden from Land O' Lakes packaging, says artist's son

It was a mistake to remove the native American maiden from Land O' Lakes packaging, says artist's son

by
Mark Frauenfelder
from on (#534KY)

Land O' Lakes recently removed the Indian woman from its butter packaging. The illustrations was created for the dairy in 1950s by Ojibwe artist Patrick DesJarlait. His son, Robert, a member of the Red Lake Ojibwe Nation, believes it was a mistake to remove the maiden.

From The Counter:

In an op-ed for The Washington Post, he explains that his father, Patrick DesJarlait, redesigned Mia" in 1954 and established himself as one of the first modernists in American Indian fine art. DesJarlait argues that stereotypes communicate misinformation while Mia did not. From the beadwork designs on her dress to the lake depicted in the background, every detail was intentional. Removing Mia left behind a landscape voided of identity and history, one familiar for many American Indians.

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