Pax launches desktop app, bypassing Apple’s vaping ban
Pax today is announcing a new app for its cannabis vaporizers. The service offers access to device controls, cannabis strain information and safety features. The company previously launched an Android and iPhone app with similar features, but Apple later removed the version on the App Store, stripping iPhone users of features and information.
Pax is not coy about the motivations behind this desktop app. Built in response to Apple's removal of vaporization-related apps from the App Store," the press release reads. This desktop app has been in the works for some time. Apple removed vaping apps in late 2019, and Pax representatives told me in January 2020 they had been working toward a new solution.
We're thrilled to be able to restore functionality to Apple users," said Jesse Silver, SVP of Product at PAX Labs . While we build our devices to work beautifully even without the app, the magic truly happens when you have precision control over things like temperature and dose, not to mention the confidence that comes with this level of information and transparency around what's in the pod. Because so many of our features are developed through the lens of delivering a predictable, high-quality experience, it was really important to us that all of our customers could access them-regardless of whether they use iPhones or Androids."
This web app features the same functionality of the smartphone app, but it's unfortunately tied to a desktop computer. The web app does not work on smartphones. Because of this, some of the magic is lost as users are still unable to fine-tune control of the vapes while away from their desks.
Other companies have made similar moves, most notably, Canopy Growth Corp.'s Storz & Bickel. In March 2020, the vaping device maker launched its web app to bypass Apple's ban. In its solution, users have to use a specific mobile browser due to Bluetooth. If willing to jump through a few hoops, the web app restores features of Storz & Bickel's vaporizers for Apple users.
I use the company's Android app with a Pax Era Pro and enjoy the wealth of information available through the portal. Not sure what's in a Pax pod? Snap it into the Era Pro to see where the strain was developed and cultivated, as well as the results from testing reports. But as an iPhone user, it would be great to have this information on my primary device.
Pax's new desktop app requires Chrome for macOS users. For those on Windows, functionality is only available with the Pax Era Pro. After several setup steps, the desktop web app works as advertised and features a slick interface and rich functionality.