Mark Zuckerberg: advertisers' boycott of Facebook will end 'soon enough'

• We will not change our policies or approach, says Zuckerberg
• More than 500 companies are protesting against hate speech

Mark Zuckerberg has dismissed the threat of a punishing boycott from major advertisers pressing Facebook to take a stronger stand on hate speech and said they will be back soon enough".

According to a report by tech news site the Information, the Facebook founder and CEO sees the boycott from big brands including Starbucks and Coca-Cola as a PR issue rather than a serious threat and is not planning a major response. We're not gonna change our policies or approach on anything because of a threat to a small percent of our revenue, or to any percent of our revenue," he said, according to the Information.