UK demand for new vegan food products soars in lockdown
by Rebecca Smithers from on (#564XH)
Trademarks registered double in a year as supermarkets and restaurants eye fast-growing sector
The number of trademarks registered for new vegan food and drink products in the UK more than doubled to a record high last year.
Latest figures reveal that companies successfully applied for 107 trademarks in 2019 for everything from ice cream to meat-free burgers - a 128% increase on the 47 recorded in 2018 - as consumer demand for vegan alternatives continued to soar.
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