Article 5ADKD Tracking the US election results: 'We needed to be clear, fast, and accurate'

Tracking the US election results: 'We needed to be clear, fast, and accurate'

by
Niko Kommenda and Theresa Malone
from on (#5ADKD)

The team behind our US election results tracker discuss how it came together, why readers around the world loved it, and how it came to be the most-viewed page ever on the Guardian's website

On Wednesday 4 November, the Guardian recorded its highest-ever digital traffic, reaching more than 190 million page views and 52.9m unique browsers worldwide in 24 hours - exceeding all previous traffic records by an enormous margin. Our live results tracker - a collaborative project from the Guardian's newsroom, visual journalism, designers and engineering teams - has received over 94 million page views so far since launch, and continues to draw in readers. Here, the team behind it explain why visual journalism is so critical to what we do.

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