Netflix reportedly plans push into video games market

Streaming company said to have approached game industry executives with project at early stage

Apple, Microsoft, Sony and Google have all tried to create a Netflix for games", offering unlimited access to a library of titles for a flat monthly fee. But a growing number of reports suggest they may be about to face stiff competition from the streaming company itself.

Netflix has been approaching senior game industry executives about joining it to lead the creation of a subscription games service, according to reports from the tech news site the Information and Reuters.