When podcasts go sour: can shows like Reply All come back from scandal?
Gimlet's smash hit podcast returns from an enforced hiatus this week ... minus one of its hosts. But its future, and that of other shows blighted by controversy, is now precarious
Last summer, Reply All's reputation was at an all-time high. The long-running internet-themed podcast had recently released an episode about a man with a 90s pop song stuck in his head - a piece of music, it seemed, that nobody else on Earth could remember. The show's hosts, PJ Vogt and Alex Goldman, gamely investigated, leaving no stone unturned and roping in some music heavyweights to help out. Expertly paced and impossible to second-guess, it combined a tantalising conceit with an incredible payoff. The Case of the Missing Hit was heralded by critics as one of the greatest podcast episodes of all time.
Mere months later, Reply All was in the headlines for all the wrong reasons. At the start of 2021, it launched a spin-off miniseries called The Test Kitchen, which focused on the allegedly toxic and racist workplace culture at the food magazine Bon Appetit. However, after only two episodes had been released, a former colleague accused the team behind The Test Kitchen of promulgating a similar environment at Gimlet Media, the company that makes Reply All.
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