Harrods to launch fashion rental service at Knightsbridge store
by Ellie Violet Bramley from on (#5KZTF)
Move follows recent buzz around rented clothes after Carrie Johnson wore a hired gown at her wedding
When Carrie Johnson wore a rented gown to marry the prime minister, it prompted a fashion frenzy. And this week a study revealed that renting clothes is worse for the planet than throwing them away.
Now one of the world's most famous department stores, Harrods, is launching its first fashion rental service. In partnership with My Wardrobe HQ, which supplied Johnson's wedding dress, it will offer showstoppers by the Italian couture designer Giambattista Valli and more everyday brands to rent from its Knightsbridge store.
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