Automattic, Owner of Tumblr and WordPress, Buys Podcast App Pocket Casts

Pocket Casts has a new owner. Automattic, which runs WordPress.com and recently purchased Tumblr, announced today that it's acquired Pocket Casts, the well-regarded podcast app. The blog post announcing the purchase didn't offer much in the way of a preview, but it did tease potential future integrations. From a report: "As part of Automattic, Pocket Casts will continue to provide you with the features needed to enjoy your favorite podcasts (or find something new)," the post states. "We will explore building deep integrations with WordPress.com and Pocket Casts, making it easier to distribute and listen to podcasts." Pocket Casts launched in 2010 and sold to NPR and a group of other public media groups eight years later. It's been well-received, particularly from sites like The Verge, because it's available across platforms. It started monetizing through a program called Pocket Casts Plus, which charges users a monthly subscription fee for features like desktop app access and a standalone Apple Watch app, in 2019.

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