Horror king Jason Blum: ‘You have to find new ways to get under people’s skin’

The producer behind Get Out, Paranormal Activity, the Purge series and now Halloween talks about Blumhouse's runaway success, gun control and giving new talent a leg up

The nights are drawing in, Halloween is approaching and cinemas are back to full capacity. This can only mean one thing: horror movies, hordes of them. In recent years it feels as if the autumnal horror wave has become a year-round tsunami. Horror is everywhere on our screens these days, and if there's one person to blame, it might well be Jason Blum.

The 52-year-old producer seems to have cracked the code when it comes to low-budget, high-profit, endlessly sequelisable horror product. His 2007 breakthrough, the camcorder freakout Paranormal Activity, set the tone. Made on a $15,000 (11,000) budget, it took nearly $200m at the box office worldwide. Blum has churned out a steady stream of hits ever since: The Purge, Insidious, Sinister, Happy Death Day, Split, Get Out and Us to name a few. His company, Blumhouse, is also custodian of vintage horror properties such as the Halloween franchise (2018's revamp took more than $250m worldwide; its follow-up, Halloween Kills, is out now), and Universal's monster gallery (after last year's The Invisible Man, a Ryan Gosling-led Wolfman and a Karyn Kusama-directed Dracula are in the works). These are just edited highlights of Blum's sprawling empire, which also includes dramas, streaming miniseries, documentaries and podcasts. According to IMDb, he currently has more than 30 titles in the pipeline.