Article 5QSV3 LXer: Reach your open source community with content marketing

LXer: Reach your open source community with content marketing

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LXer
from LinuxQuestions.org on (#5QSV3)
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Both startups and more established firms are increasingly turning to content marketing as a way of reaching prospective customers. However, corporate marketers often consider the open source software (OSS) community a challenge to reach. This article features ways your technology and content marketing teams can work together to target and reach the community around an OSS project your organization supports.

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