Faith No More asked “What... Is... IT?” LaMelo Ball is Exhibit A of what ‘IT’ is
by Sean Beckwith from Deadspin > Sports News Without Fear, Favor or Compromise on (#5R64P)
LaMelo Ball is to NBA Twitter what IPAs are to hipsters, Band of Brothers is to old white guys, dogs to my girlfriend, wine to NBA players (?) - there is no highlight too mundane, no beer too hoppy, no voiceover too stoic, no bottle too expensive for them not to click, sip, watch or waft.