Anya Hindmarch returns to the checkouts with ‘next generation reusable shopping bag’

British designer's tote bag to go on sale at Sainsbury's and Waitrose in new bid to tackle single-use plastic

With the exception of a new must-have brand of oat milk and an aesthetically pleasing tin of chopped tomatoes, the supermarket experience is not an especially chic one - unless Anya Hindmarch is along for the ride.

Having sent shoppers wild in the aisles of Sainsbury's with the I Am Not a Plastic Bag bag that opened a debate on single-use plastic in 2007, the accessory designer is returning to the checkouts this winter with a bag she hopes will revolutionise the way we carry our shopping.