Uber Reaches Deal To List All New York City Taxis on Its App
Uber is becoming friends with a former foe. The company has reached an agreement to list all New York City taxis on its app, an alliance that could ease the ride-hailing giant's driver shortage and temper high fares while directing more business to cabdrivers, whose livelihoods were affected by the emergence of car-sharing apps and the pandemic. From a report: While Uber has formed partnerships with some taxi operators overseas, and riders in several U.S. cities can use its app to book taxis if cabdrivers choose to be listed there, the New York City alliance is its first citywide partnership in the U.S. New York, one of Uber's most lucrative markets, has been a battlefield for the company and the city's iconic yellow taxis for years. "It's bigger and bolder than anything we've done," said Andrew Macdonald, Uber's global mobility chief. The company expects to launch the offering to riders later this spring. As part of the deal, the New York City Taxi and Limousine Commission's licensed technology partners will integrate their taxi-hailing apps' software with Uber's. Those apps -- run by Creative Mobile Technologies and Curb Mobility -- are used by the city's roughly 14,000 taxis, according to Uber. The two companies enable credit-card payments in taxis and also run the screens that display the weather, news and ads to riders.
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