Amazon Targets High Schoolers in a Warehouse Recruiting Blitz

Amazon is launching a big recruiting push aimed at teens who are about to graduate high school, in the e-commerce giant's latest effort to keep its sprawling network of warehouses staffed up in a tight labor market. The Information: In a hiring drive set to kick off next month, Amazon will attend events at schools across the U.S. and Canada, a person briefed on the matter said. The effort will involve recruiters going to hundreds of high school career days to talk up college tuition benefits and other perks of working at Amazon, the person said. Not having enough workers has already eaten into the company's bottom line. Amazon said operational disruptions from not being able to staff up its facilities during the 2021 holiday rush, along with inflationary pressures pushing up labor and transportation expenses, cost the company $4 billion in the fourth quarter. Further reading: Amazon workers made up almost half of all warehouse injuries last year.

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