NBA Playoff ratings were on fire opening weekend, but that’s not the only way to define the league’s success
by Stephen Knox from Deadspin > Sports News Without Fear, Favor or Compromise on (#5YC5V)
Television ratings are one of the most archaic ways to measure what people care about. We're more than 20 years into the new millennium. Who has time to be held to a live television schedule? I remember as a child watching an episode of Home Improvement when Tim The Toolman" Taylor was trying to avoid the scores of a...