Netflix's Password-Sharing Test in Peru is Confusing Subscribers

It's been a bumpy ride for Netflix recently, and the announcement that it will be charging for password sharing hasn't gone as smoothly as it might have hoped, a new report claims. TechCrunch: Subscribers in Peru who were opted in to new password-sharing restrictions have reported confusion over Netflix's loose definition of "household" and noted the lack of clarity around the differing charges imposed on consumers. Global tech news site Rest of World informally surveyed more than a dozen Netflix users in Peru, after Netflix's March announcement that it would be asking customers in the country -- as well as in Chile and Costa Rica -- to pay extra when sharing their account passwords outside their homes. Central and South America represent Netflix's lowest revenue per user, which helps to explain the markets' selection. The majority of those surveyed by Rest of World in Peru said that they have still not received uniform messaging around the new charges, even though it's been over two months after the policy was first announced. Some subscribers experienced the price increase and then canceled their Netflix accounts as a result. But others who ignored the message about the new policy were able to share their accounts across households without an extra charge, they claimed.

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