YouTube says more than 1.5 billion people are watching Shorts each month
by Mia Sato from The Verge - All Posts on (#60CVT)
Illustration by Alex Castro / The Verge A lot of people are watching short-form videos on YouTube after nearly two years of YouTube giving creators lucrative cash bonuses and expanding features to be increasingly like TikTok.
1.5 billion monthly users who are logged in to an account are watching short-form videos on YouTube's TikTok clone, the company announced today. That's compared to around 2 billion logged-in users who visit the platform monthly as of April, according to TechCrunch.
Launched in 2020, YouTube Shorts is the platform's answer to TikTok's ascent. Since then, Shorts have gradually made their way across the platform, including in recommendations, and the company has added additional features mimicking TikTok, like sampling. As of April, Shorts were racking up 30...