In Pennyslvania, campaign volunteers are getting a taste of gig work
by Makena Kelly from The Verge - All Posts on (#621CA)
Photo by Paul Weaver/SOPA Images/LightRocket via Getty Images Starting Monday, ordering a free Josh for Governor" yard sign will be as easy as responding to a text message for Pennsylvania voters.
The Josh Shapiro campaign's new voter outreach program mixes voter file data and gig economy-like delivery services to create a universe that is primed" to accept good old-fashioned yard signs. By leveraging the campaign's texting program, volunteers in the campaign's textbanking program will ask voters directly whether they'd like to receive a sign to support the Democratic gubernatorial candidate.
Once a voter accepts, their information is sent over to the campaign, where the data is sorted into delivery routes. Then, volunteers sign up for delivery shifts and receive a route through a delivery...