As Metaverse Land Prices Plummet, Mark Cuban Says Buying Digital Land Is 'the Dumbest Sh*t Ever'

Mark Cuban, the billionaire Dallas Mavericks owner and avid crypto enthusiast, is not sold on the metaverse. "The worst part is that people are buying real estate in these places. That's just the dumbest shit ever," he told the crypto-themed YouTube channel Altcoin Daily this past weekend. From a report: Cuban's comments come as the hype surrounding the metaverse -- a term that loosely describes an emerging virtual world where people can hang out, play, and shop -- seems to be cooling. Last November, Facebook changed its name to Meta, spurring a flurry of excitement about the potential of the metaverse, which fueled a land grab for digital plots in so-called metaverse platforms created by the likes of the Sandbox and Decentraland. These platforms enable investors to buy land as an NFT, which can be developed with virtual buildings or experiences or resold on secondary markets like NFT exchange OpenSea. Companies like Warner Music Group, Atari, Samsung, and Adidas have all bought digital land -- a move that Cuban, based on his latest comments, appears unlikely to follow. Cuban also isn't buying the central claim of metaverse land speculators that scarcity will make these digital plots valuable. "It's not even as good as a URL or an ENS [Ethereum naming service], because there's unlimited volumes that you can create," he said during the YouTube interview. Despite being an investor in Yuga Labs, the owner of popular NFT collections Bored Ape Yacht Club and CryptoPunks, Cuban said he was not a fan of the company's land sale, which raised about $317 million for its metaverse platform Otherside in April. "I still thought it was dumb to do the real estate. That was great money for them, you know, but that wasn't based off a utility," he said.

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