Elon Musk Enters In-Flight Wi-Fi Market With Small Satellites

SpaceX wants to show the world its Starlink satellite system can deliver Netflix and YouTube at 30,000 feet. So it recently held a demo for the media aboard a jet operated by its first airline customer, regional carrier JSX. From a report: The short jaunt from Burbank to San Jose, California marks the start of Elon Musk's bid to seize in-flight business from satellite providers Intelsat and Viasat that already serve thousands of aircraft. It won't be easy, even for a serial market disrupter such as Musk. "Are they a serious competitor? Yes," said Jeff Sare, president of commercial aviation for Intelsat, a leading provider of wireless service on airlines. Still, Sare said, "We don't believe there's anybody that can beat us." Starlink, part of Musk's Space Exploration Technologies, delivers broadband from a constellation of low-flying small satellites. Lower satellites circle the planet in 90 to 120 minutes. That's a departure from the established practice of using a few powerful spacecraft in higher and slower orbits. An upside for Starlink is its signals arrive sooner.

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