Revealed: BoM rebranding and logo cost $220,000 as Plibersek shoots down weather bureau’s name change
by Josh Butler from on (#64WJM)
Environment minister says Australians free to call it whatever they want after Bureau of Meteorology updates name
- Follow our Australia news live blog for the latest updates
- Get our morning and afternoon news emails, free app or daily news podcast
The environment minister, Tanya Plibersek, has shot down the Bureau of Meteorology's request for people not to call it the BoM", saying Australians should be free to call it whatever they like as the full cost of the rebrand has been revealed.
The BoM rebrand cost more than $220,000, including cash to update the organisation's visual style and logo, conduct research, develop pull-up banners and support media engagement.
Sign up to receive an email with the top stories from Guardian Australia every morning
Continue reading...