Festive rush for Aldi’s Kevin the Carrot as 70,000 queue online for ad toys
by Sarah Butler from World news | The Guardian on (#65XZS)
Merchandise linked to supermarket's latest Christmas campaign sells out online hours after going on sale
More than 70,000 shoppers have queued online and hundreds lined up outside UK stores to get their hands on Aldi's toys and merchandise based around its Kevin the Carrot adverts.
By 10am, several versions of the soft toys had already sold out online amid high demand for merchandise linked to the hero of the discount grocery store's festive campaign.
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