TikTok will tell you why you’re seeing a video on your For You page
by Mia Sato from The Verge - All Posts on (#6719K)
Illustration by Nick Barclay / The Verge
TikTok users will soon get a peek under the hood of their For You pages to understand why each video is being recommended.
In a blog post today, the company said it would begin rolling out a new feature on videos that breaks down why they're being shown to the user. The feature - labeled Why this video" - is accessed through the share panel and by clicking a question mark icon.
Image: TikTok Why am I seeing another video about The 1975?TikTok recommends content based on a variety of signals the company collects from users but has largely kept its exact methods under wraps. A blockbuster Wall Street Journal investigation last year detailed some ways the TikTok algorithm reads users, including how long a...