Article 671VV Simone Biles and mental health start-up Cerebral end endorsement partnership

Simone Biles and mental health start-up Cerebral end endorsement partnership

by
Edward Helmore
from World news | The Guardian on (#671VV)

The split comes seven months after federal investigators issued a subpoena to the firm for its prescriptions of controlled substances

Superstar US gymnast Simone Biles and tele-health provider Cerebral have ended an endorsement partnership, the company announced Tuesday, bringing to a close a deal in which the 25-year-old Olympic champion used her own mental health experience to promote the controversial mental health start-up.

Biles became Cerebral's chief impact officer" three months after her dramatic withdrawal from individual competition at the Tokyo Olympics in 2021 saying she was not in the right head space" to compete.

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