Climate impact labels could help people eat less red meat

Information on environmental impact can persuade consumers against carbon-heavy food choices, says study

Climate impact labels on foods such as red meat are an effective way to get people to stop choosing options that negatively affect the planet, a study has found.

Policymakers have been debating how to get people to make less carbon-heavy food choices. In April, the Intergovernmental Panel on Climate Change (IPCC) report urged world leaders, especially those in developed countries, to support a transition to sustainable, healthy, low-emissions diets.