Twitter to relax curbs on political ads as revenues drop
by Dan Milmo Global technology editor from Technology | The Guardian on (#67FAB)
Since Elon Musk's takeover, advertisers have paused spending amid fears of a rise in divisive content
Twitter has said it will relax restrictions on political advertising as it seeks to generate more revenue after Elon Musk's $44bn (36.4bn) takeover of the platform.
The social media platform banned political advertising in 2019 after its then chief executive, Jack Dorsey, declared that reaching people with political messages should be earned, not bought".
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