What will Harry do next? PR experts on the prince’s next steps

His parents, his uncle and the Duke of Windsor all came out worse after baring their souls

• Prince Harry revelations like those of B-list celebrity'

Royal interviews have a long pedigree, but not necessarily a good one. When you look at history, any time that a senior royal has sat down for an interview, ultimately it has always backfired," said Katie Nicholl, author of The New Royals, and Vanity Fair's royal correspondent, who has been writing about the Windsors for nearly two decades.

ITV will expect huge ratings for its interview with the Duke of Sussex on Sunday night, but Harry may pay the price in the long run.