Article 684PR Primark enjoys bumper festive UK sales thanks to heels and baggy suits

Primark enjoys bumper festive UK sales thanks to heels and baggy suits

by
Sarah Butler
from World news | The Guardian on (#684PR)

Owner ABF says its grocery brands such as Twinings and Kingsmill also increased trading

Strong sales of heels, baggy suits and knitwear propelled Primark's sales ahead of expectations over Christmas as shoppers returned to city centres and consumer spending was more resilient than anticipated.

Sales at the cut-price fashion chain's established stores rose by 11% in the four months to 17 January, compared with the same period a year before, as the owner, Associated British Foods (ABF), said it had sold more items of clothing while prices had also risen by about 8%.

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