Article 68RJX How’d you find me, Whitney Port? The mystery of Facebook’s algorithm finally getting me right

How’d you find me, Whitney Port? The mystery of Facebook’s algorithm finally getting me right

by
Johana Bhuiyan
from Technology | The Guardian on (#68RJX)

The social media giant knew I would enjoy a reaction series of The Hills, a show I was obsessed with in the early aughts

Whitney Port and her husband Tim Rosenman were surprised when I said I first found their video series on Facebook. Or rather, that it found me.

I wasn't expecting it myself. Though I mainly use Facebook to keep in touch with family all over the world, I occasionally find myself scrolling through an increasingly chaotic feed. It was there, in the abyss of poorly-produced, off-kilter videos that Port and Rosenman's reaction series - where they watch and comment on episodes of the MTV hit reality show and my high school-favorite, The Hills - somehow found me.

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