Amazon could be hiding Anywhere
by Jay Peters from The Verge - All Posts on (#6BKM7)
Image: Amazon
Amazon's new Amazon Anywhere" shopping experience lets you shop for real-world goods inside of games and virtual worlds. The company shared some details of the experience on Tuesday, and you can already try it inside Niantic's just-launched Peridot game.
In Peridot, once you've linked your Amazon account, you'll be able to buy things like shirts and a Peridot-themed pillow right inside the app. (With the shirts, you can even specify things like fit type, color, and size.) Once you've made your selection, the app will show you the final price and an estimated delivery date before you check out.
You can get an idea of how it all works in this video from Amazon.
We're creating a new landscape for shoppable entertainment and digital...