ACCC to compel companies to back up environmental claims with evidence

Australia's competition watchdog publishes draft guidelines in a bid to stamp out greenwashing

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Companies should have evidence to back up claims they make about their environmental sustainability, according to draft guidelines developed by the competition watchdog in a bid to stamp out greenwashing.

The Australian Competition and Consumer Commission (ACCC) published the draft guidance on Friday after its recent greenwashing internet sweep identified concerning practices ranging from overstating climate action to companies developing their own certification schemes.

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