As Reddit CEO Defends Their Controversial API Decision, It Dominates Reddit's Own 'Recaps'
"Reddit CEO Steve Huffman says that he stands by the company's decision to charge for API access," writes the blog 9to5Mac, "despite the fact that it was massively unpopular, and led to the demise of the leading Reddit app, Apollo." In an interview with FastCo, Huffman is unrepentant about the API decision, but says it could have been better communicated... "[H]e defended the company's decision to limit free access to its API as a necessary measure to foil AI-training freeloaders. 'Reddit is an open platform, and we love that,' he told me. 'At the same time, we have been taken advantage of by some of the largest companies in the world.'" The incident ended up reappearing in Reddit's own "recap" pages showing highlights from its popular subreddits. For its Technology subreddit, the official recap shows that two most popular posts were "Apollo for Reddit is shutting down" and "Reddit sparks outrage after a popular app developer said it wants him to pay $20 million a year for data access." And Reddit's official recap also shows that discussion leading to the second-most popular comment of the entire year for the subreddit. "Users supply all the content, and reddit turns around with this huge fuck you to its users, without whom it's just another crappy link aggregator. No, reddit, fuck you and your money grab." The first most-popular comment appeared in a related discussion, headlined "Reddit Threatens to Remove Moderators From Subreddits Continuing Apollo-Related Blackouts." The comment? Reddit: You're fired!Moderator: I don't even work here. The topic also dominated the official recap for the Programming subreddit, where it was the subject of all three of the top comments - and all three of the year's top posts: Ironically, FastCo headlined its interview "As the AI era begins, Reddit is leaning into its humanity." ("Rebellious moderators. Large language models' peril and promise. Maybe a long-awaited IPO. Amid it all, Reddit CEO Steve Huffman says the web megacommunity is on a roll.")Other work has addressed concerns that bubbled to the surface during the moderator dust-up, such as accessibility issues: "I told the team, 'Just show up and ship,'" Huffman says. The official Reddit apps are finally compatible with screen readers used by users with vision impairments, with full compliance with the World Wide Web Consortium's accessibility guidelines planned by the end of 2024. As for AI's potential to transform the Reddit experience, Huffman is less prone to exuberant overpromising than the average tech company CEO. But the same attributes that led third-party assemblers of large language models to crave access to the company's corpus of information could help it leverage the technology to its own benefit... Rather than involving the most obvious AI functionality, like a Reddit chatbot, the examples he provides relate to moderation of problem content. For instance, the latitude that individual moderators have to govern their communities means that they can set rules that Huffman describes as "sometimes strict and sometimes esoteric." Newbies may run afoul of them by accident and have their posts yanked just as they're trying to join the conversation. In response, Reddit is currently prototyping an AI-powered feature called "post guidance." It'll flag rule-violating material before it's ever published: "The new user gets feedback, and the mod doesn't have to deal with it," says Huffman. He adds that Reddit will also use AI to crack down on willful bad behavior, such as bullying and hate speech, and that he expects progress on that front in 2024... Members already engage in acts of commerce such as tipping Photoshop wizards to remove ex-boyfriends from images; he says the company plans to facilitate these transactions with a payment system "that will basically involve users sending money to users, whether it's rewarding them for content or paying for digital services or digital goods or [physical] services." "People are trying to start businesses on Reddit, but it wasn't really built for that," he adds. "So just trying to flesh out that ecosystem, I think that'll be very powerful."
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