So, Spotify knows how many hours I spent listening to Taylor Swift. But only I know why | Elle Hunt

Every tech company from Monzo to my bank is crunching my data. All the results tell us is how dull it is to reduce human experience to numbers.

How was my 2023? Pretty good, thanks. I spent 60 hours at my local cinema and 51 days listening to music from 170 genres (chiefly art pop"). Plus, I made a respectable 46 transactions at M&S. How about you?

December has always been a time to take stock: the highs, lows, memorable moments and best-ofs from the year just passed. But over the past half-decade or so, there has been a creeping, unmistakable shift in how we approach these informal annual reviews.

Elle Hunt is a freelance journalist