Article 6JDPC Meta pushes to label all AI images on Instagram and Facebook in crackdown on deceptive content

Meta pushes to label all AI images on Instagram and Facebook in crackdown on deceptive content

by
Josh Taylor
from Technology | The Guardian on (#6JDPC)

Global executive Nick Clegg says users want to know where the boundary lies' amid rise in AI-generated content

Meta is working to detect and label AI-generated images on Facebook, Instagram and Threads as the company pushes to call out people and organisations that actively want to deceive people".

Photorealistic images created using Meta's AI imaging tool are already labelled as AI, but the company's president of global affairs, Nick Clegg, announced in a blog post on Tuesday that the company would work to begin labelling AI-generated images developed on rival services.

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